Still tracking only calories and macros? That’s so… 2015. What if we could track food as food?
Yes, the science is clear: calorie deficit = weight loss. No debate there.
But, let’s see how this plays out.
Ramesh and Suresh both aim for 2000 calories/day for weight loss
Same macros: 250g carbs, 100g protein, 67g fat.
Both will technically lose weight.
However,
Ramesh proudly hits his macros—with processed foods, simple carbs, and fried food.
Suresh tracks his meals not just by calories, but also by food groups—ensuring a smart, balanced mix of fruits, veggies, legumes, whole grains, proteins, and healthy fats.
Guess who’s going to feel better, sleep better, perform better… and actually stick to it?
While tracking calories are key to weight loss, sustainability comes from a balanced diet.
Your app telling users they’re short on protein is fine.
Your app telling them they haven’t eaten eggs or dals today? Now that’s smart and useful.
All foods fall under one of 9 food groups. Tracking based on these gives a fun, intuitive, and actionable layer to nutrition.
Carbs broken down by Grains, Veggies, Fruits
Protein broken down by Legumes, Eggs, Meat
Fats broken down by Oils, Dairy, Nuts
Digital health and nutrition apps can up their game by showing users a completely different dimension of their daily food intake. Change insights into “actionable insights”.
Running low on Protein ? Just a click to find out which protein source you haven’t had enough of today.
Low on fiber? What carbs source will get me to my target. Just a click away.
At Bon Happetee, our structured food group database helps apps move beyond boring macro math to meaningful food intelligence. If you're building in this space and want to reduce churn, boost engagement, and truly stand out—let’s talk.
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