The Burger Is Non-Negotiable. Why Are We Fighting the Ketchup?

Rishi Bhojnagarwala
August 7, 2025

The Burger Is Non-Negotiable. Why Are We Fighting the Ketchup?

Recently, we came across a viral health video claiming:

“Ketchup has 60g of sugar per 100g! Stay away!”

The tone? Fear.
The data? Flawed.
The target? Misplaced.

Let’s get real for a second.

Who’s Really Eating 100g of Ketchup?

Unless you're drinking it with a straw (please don’t), your ketchup consumption is likely closer to:

  • 15–20 grams per serving

  • Which means 6–8 grams of sugar per use

  • Still well within the daily sugar limits recommended by the WHO (25–30g per day)

Now go back to that original stat and ask yourself:
Was it helping you eat better—or just scaring you?

Also—That 60g Number? Just Wrong.

We fact-checked the top 3 ketchup brands in India.
Here’s what the real data says:

  • None of them cross 40g sugar per 100g

  • Most range between 27–38g per 100g

  • The average serving = less than one teaspoon of sugar

We don’t endorse added sugar. But we also don’t endorse bad data. Especially when it villainizes small things and ignores the big picture.

Let’s Talk About Context

What’s actually healthier?

Option

Verdict

Regular ketchup with home-cooked moong chilla

✅ Smart

"Healthy" ketchup with burger and fries

❌ Misleading

Here’s the irony:
Even “healthier ketchup” brands are sold by pairing them with junk food.
Ever seen them next to roti-sabzi, paneer paratha, or sprouts?
Didn’t think so.

Because healthwashing works better when it looks rebellious, but still keeps fast food on the plate.

Food Advice Needs More Context, Less Drama

At Bon Happetee, we power the nutrition intelligence behind food apps, health trackers, and AI nutrition models.

And if there’s one principle we live by, it’s this:

Good nutrition advice should be rooted in data, not drama.

We help companies get the real numbers—sugar, fats, micros, macros—and offer food insights that work in the real world, not just on Instagram.

TL;DR – Ketchup Is Not the Enemy

🟢 No, ketchup isn’t sugar-free.
🔴 But it’s not the devil.
🟡 And if your meal is balanced, that teaspoon won’t hurt you.

If You’re Building...

  • A smart food AI

  • A personalized diet coach

  • A nutrition label scanner

  • A calorie tracker app

  • A better-for-you snack brand

…get your food data from the team that keeps it clean and contextual.

Let’s stop blaming ketchup—and start fixing how we talk about food.

📡 Ready to integrate structured nutrition intelligence?
👉 Contact us for API access or database licensing.

Keywords: Indian food database API, ketchup nutrition facts India, Bon Happetee food API, Indian food nutrition licensing, healthtech data for food, food app API India, personalized nutrition data, structured food database for AI, sugar in condiments data, food data cleaning SaaS

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